ARB'S 50TH ANNIVERSARY SERIES
In 2025, ARB is celebrating its 50th anniversary in the most fitting way we know, by hitting the tracks, trails, and terrains accross the globe. From the red dust of the Aussie outback to the vast African deserts and the rugged backroads of North America, we're setting off on a series of epic 4x4 adventures that pay tribute to five decades of innovation, exploration, and community.
Each journey will spotlight legendary vehicle builds representing every decade from 1975 to 2025, all while putting ARB gear to the test in the environment it was built for. But these trips aren't just about the destinations, they're about the people, the vehicles, and the stories that have shaped the ARB legacy.
